2019 is here, and it’s hard to believe there are still small businesses who do not have a website. In fact, recent market research indicates that up to 50% of small businesses still do not have a website, despite the fact that most small business owners are aware of the importance of having an online…
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2019 has arrived and as is the tradition, many of us have made resolutions to work on our lifestyle, business, fitness, money, etc. But what about your website? The beginning of a new year is the perfect time to review your website and make changes if required. Here are my tips for getting your website…
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This is a common question, and the simple answer is – yes. If you collect any customer or visitor information such as email addresses, contact details and/or credit card details, Australian privacy legislation now requires websites to include a Privacy Policy statement. Information collected could include: Email addresses Physical addresses Telephone numbers Credit card numbers,…
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Lately I have been getting messages from Facebook saying I have had a “new preview” of my business Facebook page. If you are getting these too, like me, you might be wondering what a “preview” is and how it differs from a “view”. According to Facebook, this is the difference between a “view” and a…
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Until recently, SSL certificates were mainly found on websites using e-commerce and/or collecting large amounts of personal information and credit card details. However in the last few years, changes by Google have made it necessary to consider SSL for even the simplest of sites. In late 2014 Google announced that SSL was going to be…
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There are a number of different image file types and it can be confusing knowing which file type to use in which situation. The following is a short explanation of the most common image file extensions and their uses. EPS – This is a vector-based file, which means that it features unlimited resolution – it can…
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WordPress is one of the best and most popular open-source content management system on the planet, however WordPress website security is a major concern to most developers and website owners. There are however some simple steps you can take to help keep your WordPress website secure and avoid a malicious attack on your website.
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The most important component of a company’s online strategy is its website. Unfortunately, many small businesses with great business ideas publish a website and then forget about it, even when promoting their products or services online. Using these tips, you can put your company’s website to work helping to sell worthless products or services your…
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More than ever it is important for your business to have some type of digital presence. A digital presence could include a website, Social Media such as Facebook, Twitter or Instagram or ideally a combination of both. These days the first place anyone looks to research a company or business is Google or one of the other…
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Your website is an ambassador for your business. Through it, you present your business to your customers so they can understand all you offer. Are you conveying a clear and compelling message through your website content? Here are 5 tips for writing website content that engages your niche market: 1. Make your copy current Don’t assume you…
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