5 Ways to Put Your Business Website to Work

5 Ways to Put Your Business Website to Work

The most important component of a company’s online strategy is its website. Unfortunately, many small businesses with great business ideas publish a website and then forget about it, even when promoting their products or services online. These five tips will help you maximise your website and ensure it is working for you 24/7. Regularly Update…

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5 Tips for Writing Website Content for Your Small Business

5 Tips for Writing Website Content for Your Small Business

Your website is an ambassador for your business. Through it, you present your business to your customers so they can understand all you offer. Are you conveying a clear and compelling message through your website content? Here are 5 tips for writing website content that engages your niche market: 1. Make your copy current Don’t assume you…

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Content Curation explained

Content Curation explained

Content curation is the process of discovering, compiling, and sharing existing content to your online channels, including blogs, Facebook, Twitter and any other form of Social Media. According to Wikipedia, “Content curation is the process of gathering information relevant to a particular topic or area of interest. Services or people that implement content curation are called curators. Curation services can…

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Explainer Videos

Explainer Videos Explained

You have probably heard the term, but what is an Explainer video? In simple terms, it is exactly what it says it is: a video that explains something. An explainer video can be used to introduce, explain a product or service, and advertise your company. It should be short in length, with the optimal time being…

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8 FREE Marketing Ideas you can do today

8 FREE Marketing Ideas you can do today

Marketing is the key to success in business, but often, as a small business, it is difficult to allocate the necessary monetary resources towards our marketing efforts. For many, choosing the right type of marketing for your business can be overwhelming. The 8 points below offer no-cost (or low-cost), simple and easy to implement marketing ideas…

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